Finsof Invest (App)

Finsof Invest represents a project I undertook as part of a job application assessment. This exercise involved creating a fictional investment application within a tight deadline of two days, with specific instructions outlining the delivery deadline.

The Problem
Finsof Invest is a cutting-edge investment application empowering individuals to invest amounts ranging from $20,000 to $500,000 MXN, boasting returns that surpass industry standards. I prioritize stringent identity and verification protocols for every prospective investor, ensuring the utmost security and trust. Moreover, Finsof Invest features a dedicated "Financial Health" section, designed to kickstart users' financial education journey and foster the adoption of sound financial practices.

The Process
I leveraged elements of the Design Thinking methodology to guide my investment in-depth research in the Mexican market. This involved creating comprehensive buyer persona profiles and crafting a detailed flowchart to map out user interactions. Building upon these insights, I translated the findings into intuitive wireframes, which served as the foundation for the development of the final prototype. This iterative approach ensured that the end product effectively addressed user needs and preferences, resulting in a polished and user-friendly solution.